news articles


Merchant Services Are an E-Biz Investment
April 20, 2008, 1:42 pm
Filed under: Marketing, Traffic, Website | Tags: , , , ,
For as long as there have been entrepreneurs there has been someone lurking in the background murmuring: “To make money you have to spend money.”A better way to turn that phrase so it truly gets its meaning across is: “To make money you have to invest money back into your business.” Because that is what wise merchant spending is doing when they spend on their business – a short-term cash outflow for long-term profitability.

If you’re a traditional retailer you can find a store in the run-down part of town with a leaky roof at a great price. But you probably won’t get a lot of business because people aren’t in the area very often and those who do come in won’t enjoy the experience. That’s why you’d spend a little more for rent to be in a great location with lots of consumer traffic and a store people feel comfortable in. (more…)



Where and How to use Audio on Your Site in 6 Steps
April 10, 2008, 1:40 pm
Filed under: Internet, Online, Traffic, Website | Tags: , , , , , , , , , , ,

Streaming audio has a variety of uses that can help you win more customers and increase your profits.Some of the most powerful ways you can use streaming audio on your site are for:

Welcome Messages

A personal introductory message about yourself, your business, and your products can help orient customers, create transparency into your business, and build trust between you and your customers.

Site Maps

Tell customers where they can find things on your website and direct them to important parts of the site where you want them to go (towards your product). (more…)



Are You Looking For Ways To Earn Money Online?
March 25, 2008, 1:36 pm
Filed under: Marketing, Online, Traffic | Tags: , , , , , , , ,
The buzz these days is all about how to make money online. Once we hear that someone else is making money online, immediately we want to know how we can get in on the action.The first question most people ask is how can I earn money online? There are a few ways, some easier than others depending on your skill set, but please know, they require work and effort.

Affiliate Marketing

Affiliate marketing, simply put, is promoting other people’s products and taking a commission or part of the sale. For example, if you recommend a book to a friend that costs $20 and they purchase it, you’ll receive part of that $20.

Affiliate marketing works best when you have a website focusing on a specific niche. More often than not, people start websites based on a need for information, for a passion, or a combination of both. (more…)



Easy Profits with PPC
March 22, 2008, 1:36 pm
Filed under: Traffic, Website | Tags: , , , , , ,
Pay Per a Click is one of the four basic types of Search Engines. Pay per a click is also one of the most cost-effective ways of targeted internet advertising. According to Forbes magazine, PPC or Pay Per Click, accounts to 2 billion dollars a year and is expected to increase to around 8 billion dollars by the year 2008.Let us take a look at how PPC Search Engines work.

These engines create listings and rate them based on a bid amount the website owner is willing to pay for each click from that search engine. Advertisers bid against each other to receive higher ranking for a specific keyword or phrase.

The highest bidder for a certain keyword or phrase will then have the site ranked as number 1 in the PPC Search Engines followed by the second and third highest bidder, up to the last number that have placed a bid on the same keyword or phrase. Your ads then will appear prominently on the results pages based on the dollar amount bid you will agree to pay per click. (more…)



7 Great Ways To Bring Traffic To Your Website For Low-Cost Or Nothing!
March 22, 2008, 1:35 pm
Filed under: Traffic, Website | Tags: , , , , , , , , , , ,

Have you ever tried to get free traffic to your website? I’m sure you have!Getting tons of free traffic sounds like a dream for many webmasters. After all, to get free marketing means any revenue you make is pure profit! That is why many Internet marketers use free traffic sources whenever and wherever they can.

Free traffic is great for one obvious reason – it saves money. If you can milk as much of free traffic, then your business will only become more and more profitable. For example, writing articles for ezines is a great way to get brand recognition for your business and visitors to your site. In fact, article publishing is probably one of the best ways to get free traffic. (more…)